Data-driven analysis of revenue growth trends, digital marketing strategies, and business opportunities in the Swiss market.
Swiss businesses invest just 5-7% of revenue in marketing - well below global benchmarks. Here's why this conservative approach is costing them growth, and what the data says about optimal spend.
What does it actually cost to acquire a B2B customer in Switzerland? Comprehensive CAC benchmarks by industry, company size, and channel for 2026.
The essential technology stack for driving revenue growth in Swiss scale-ups - from CRM and marketing automation to analytics and AI-powered optimization.
Should Swiss companies invest more in performance marketing or brand building? Data-driven analysis of the optimal balance for different business stages and industries.
An analysis of how Swiss messaging app Threema grew its user base through privacy-first positioning and targeted growth strategies - lessons for Swiss scale-ups.
Five proven revenue growth strategies tailored for the Swiss market - from localized content marketing to strategic partnerships and account-based selling.
Key digital marketing trends shaping the Swiss market in 2026 - from AI-driven personalization and first-party data strategies to the rise of LinkedIn B2B and video content.
Why international companies struggle to enter the Swiss market - and a practical go-to-market framework covering localization, pricing, compliance, and channel strategy.